Immediately after your shower or bath is the best time to apply moisturiser to your face and body!
Studies have shown that moisturising after bathing significantly increases your skin’s hydration.
Smooth your cream or lotion onto the skin using gentle downward strokes in the direction your hair grows.
If your skip the moisturiser post-shower, you’ll actually decrease the water content in your skin.
Eventually, this will lead to dry and itchy skin!